Seven Steps to a Stronger Future

six people in business clothing lined up at start of athletic track

Fees and business lines of course, but what about an operations person?

By CPA Trendlines Research

The AICPA’s National Management of an Accounting Practice (MAP) survey took a good look at a lot of data – revenues and profits, staff turnover and professional salaries, services and fees.

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And then, toward the end, it says, “But all the data in the universe won’t do you any good if you don’t do something with it.”

It then calls on CPA firms to evolve if they want to survive and thrive through seismic shifts in technology and marketing.