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CLIENT SERVICE OPPORTUNITIES

How to Choose a Specialty

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Considerations that might not have occurred to you.

By Ed Mendlowitz
Call Me Before You Do Anything: The Art of Accounting

Once you decide upon a specialization, you need to go about making yourself an expert. Read, join professional associations, take focused CPE, and try to write articles or give speeches. Accountants who are industry experts become industry thought leaders.

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Some specialties require obtaining designations or certificates of completion that require study and time – an investment you and the firm would have to make. There is no easy path to growing and establishing expertise, but it is a joyful ride.
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PRO Member Exclusive

Pssst! Remember These Nine Tax Season Resources

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You can’t afford to take them for granted.

By Ed Mendlowitz
Tax Season Opportunity Guide

We have many resources and need to recognize that. And we need to treat each with its own importance. Even if you did everything yourself, you’d still need to rely on your tax software company, FedEx and the Postal Service, stationery supplier, computer consultant, the internet and email, cell phone provider and copier/scanner machine. And that’s just a few of the resources we rely on. Managing your resources well creates an aura of security and consistency to your practice.

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But there are more. And they are often overlooked. Or taken for granted. Here are some more resources that need to be managed:
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MANAGEMENT

Why MAP Programs Are Worth Your Time

woman speaking to handheld microphone in room full of people

There’s more than CPE to consider.

By Ed Mendlowitz
Call Me Before You Do Anything: The Art of Accounting

I attend Management of Accounting Practice (MAP) CPE programs. In many instances these do not qualify toward the mandatory CPE requirements. Who cares?

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I go because I want to make more money, work more effectively, service clients better, excite and retain staff, and have more fun doing what I love to do and have to do anyway.
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