THE PARTNERSHIP

Why Do You Want to Be Partner?

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Businesswoman sitting on table while talking with four coworkers

Our expert council weighs in on preparation.

By Martin Bissett
Passport to Partnership

The skill in producing financial reports is limited by the quality of the information presented to the CPA by the client. The motivation of the client to influence that financial information comes in many forms, some intentional and some unintentional. Competence comes first in being able to resist pressure and present a true and accurate position of the client’s organization.

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Sounds obvious, doesn’t it? But there’s a twist.
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Ten Benchmarks of Firm Profitability

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young woman seated at laptop counting money

Plus four reasons you should want to follow them.

By Marc Rosenberg
What Really Makes CPA Firms Profitable?

“Rich people stay rich by living like they are broke. Broke people stay broke by living like they’re rich.” – Mark Cuban

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To state the obvious, the goal of a CPA firm’s management is to achieve the firm’s desired profit level. No one disputes this. But where the rubber meets the road is achieving those profits. This post explains how to do this.
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