Poe: What P.E. Really Wants from Firms | The Disruptors

Beyond revenue and margins, buyers are scrutinizing teams, culture, and operational health.

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The Disruptors
With Liz Farr

Brannon Poe, founder of Poe Group Advisors, says the key to a successful firm transaction is fit.  

“I think having a good deal is really about having a good fit,” he says. Besides technical skills, “you have to have management styles that mesh well, you have to have client service philosophies that are aligned,” he explains.  

MORE STREAMING:MORE STREAMING: Oliver: Build a Biz that Runs Without You | Daiber: Use Succession as a Growth Strategy | Cannon: Busy Season is Self-InflictedCarroll: When One Person Can Break the FirmRampe: Build a Roadmap Even When the Road’s Not ThereChang: Killing SALY, One Agent at a Time | Vanover: 5-Star Firms Don’t Bill by the HourKless: Profit Is a Result. Flourishing Is the Purpose | Whitman: Build Culture on ‘Progress,’ Not Change | Shein: No PE? No M&A? No Problem | Hood and Weber: Time to RISEProctor: Turn Dumb Ideas into Brilliant SolutionsCarter-Gray: How 1 Poor Review Strengthened the Firm | Hartman: Upwork to “40 Under 40” in 3 Years |

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For sellers, choosing the right buyer matters as much as the price. “I find that the sellers in particular, who keep their focus on fit and choose the right buyer, usually are the happiest with their exit.” 

The last few years have created favorable conditions for accounting firm sales, but not for everyone.  

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Gordon: The Most Powerful Sentence You’ll Learn | The Concierge CPA

The silver bullet technique can transform messaging and persuasion.

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The Concierge CPA
With Jackie Meyer
For CPA Trendlines

Most accounting professionals do extraordinary work—and still struggle to explain why it matters.

That tension sits at the heart of a standout episode of The Concierge CPA, where host Dr. Jackie Meyer is joined by messaging strategist Neil Gordon for a wide-ranging conversation on persuasion, clarity, and the future of tax advisory in an AI-driven world.

The result is an episode that feels less like a marketing lesson—and more like a wake-up call for tax professionals who know their value but haven’t quite figured out how to communicate it.

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Early in the episode, Meyer names a frustration that resonates across the profession: most tax professionals create real value, yet struggle to articulate it in a way that inspires action.

That gap isn’t about intelligence or effort. It’s about messaging.

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Werner: Avoid Tax Surprises for Clients | Quick Tax Tip

Unexpected tax bills erode trust fast. Most are preventable—if CPAs spot the warning signs early enough.

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Quick Tax Tip
With Art Werner
CPE Today

Surprise tax bills remain one of the most common—and avoidable—sources of client frustration. In most cases, the issue isn’t aggressive planning gone wrong, but passive assumptions left unchecked throughout the year.

Tax attorney Art Werner, JD, points to predictable triggers: income that rises while withholding stays flat, investment activity that isn’t incorporated into estimates, and planning decisions made without coordination across the return.

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Variable income is a frequent culprit. Bonuses, equity compensation, retirement withdrawals, and side-business earnings can easily push clients into higher brackets or trigger phaseouts.

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