PODCAST

The Quiet Fear Behind Accounting’s Growing Divide | Accounting Voices

By

Leaders face growing questions about influence, identity, and professional relevance.

Sponsored by True Advisor: The Definitive Success Guide for Client Advisory Services – See Today’s Special Offer

Subscribe to CPA Trendlines podcasts anywhere: Apple, Google/YouTube, Spotify, iHeart, Deezer, Amazon Music, Audible, Player FM, Audacy, RSS.

The step-by-step operating guide for CPA firms building, pricing, and scaling advisory services that clients value—and pay for.

Accounting Voices
With Rob Brown

An accounting firm can keep its clients, meet its deadlines, and remain profitable while the people inside it quietly wonder whether they still belong in its future.

As technology, ownership models, and expectations reshape the profession, Accounting Voices examines the questions that software demonstrations and strategic plans often leave unanswered: Who gets to make decisions? Whose expertise still carries weight? And what happens when the career someone works toward becomes a career they no longer want?

The episode presents accounting’s growing divide as a realignment of power, relevance, and leadership. For firm leaders and professionals preparing to lead, understanding that realignment means looking beneath the most visible changes. READ MORE →

Your Next Hire Might Not Be an Accountant | It’s Not Just the Numbers

By

An AI engineer can help accounting teams tackle bottlenecks, streamline workflows, and build capacity.

This is a preview. The complete video episode, with commentary and transcript, is first available exclusively to PRO Members | Go PRO here
Sponsored by Radical Pricing: Optimize Profits, Delight Clients, and Build a Top-Value Firm

Subscribe to CPA Trendlines podcasts anywhere: Apple, Google/YouTube, Spotify, iHeart, Deezer, Amazon Music, Audible, Player FM, Audacy, RSS.
The Break-Through Blueprint for Revolutionizing the CPA Firm Business Model

It’s Not Just the Numbers
With Penny Breslin and Damien Greathead
For CPA Trendlines

For years, accounting firm owners have treated the “next hire” question as a simple one: bring on another accountant. However, that assumption is starting to cost firms real time and money.

In this recent case study, MoneyPenny, LLC shares what happened  when their newest hire wasn’t an accountant at all. She was a recent graduate with a degree in AI, and within her first weeks, she had built a tool that solved a problem the whole team had been living with for years.

MORE Penny Breslin and Damien Greathead | MORE Advisory & Consulting

JOIN From Scorekeeper to Strategist CAS Workshop | BUY “It’s Not Just the Numbers”

GoProCPA.com Exclusively for PRO Members. Log in here or upgrade to PRO today.

She graduated in the first AI cohort to come through her university and joined the firm knowing nothing about accounting. What she did know was how to watch a process and ask why it worked the way it did.

READ MORE →

Hannah Hood and Joey Kinney: Your Accounting Career Starts Before Your First Job Offer | Accounting Conversations

By

Practical experience, thoughtful questions, and strong communication help students build careers that reach beyond the classroom.

Sponsored by Radical Pricing by the Radical CPA, Jody Padar | See Today’s Special Offer
 Subscribe to CPA Trendlines podcasts anywhere: Apple, Google/YouTube, Spotify, iHeart, Deezer, Amazon Music, Audible, Player FM, Audacy, RSS.

Optimize Profits, Delight Clients, & Build a Top-Value Firm!

Accounting Conversations
With Chayton Farlee
Center for Accounting Transformation

A perfect GPA can open a door. It cannot explain a client’s financial story, replace practical experience, or demonstrate how someone responds when there is no answer key.

For accounting students eager to distinguish themselves, that difference matters.

On Accounting Conversations, host Chayton Farlee welcomes Hannah Hood and Joey Kinney, co-hosts of The Young CPA Success Show, for a candid discussion about preparing for an accounting career. Drawing on their work in virtual CFO services with Summit Virtual CFO by Anders, the guests challenge students to look beyond familiar recruiting paths and consider what makes an accountant valuable to the people they serve.

MORE Center for Accounting Transformation | MORE CPA Trendlines Streaming Network

Their advice starts with a seemingly modest assignment: Get close to the books.

Students may picture their future in consulting, financial leadership, audit, or tax. Hood and Kinney argue that those ambitions make understanding everyday accounting more essential. READ MORE →

Loyalty Tax: Accounting’s Lose-Lose Incentive System | Big 4 Transparency

By

Employees lose stability and firms lose money. So why do we do it?

Sponsored by The Balanced Millionaire: The Advisor Edition by Dr. Jackie Meyer | See Today’s Special Offer

Subscribe to CPA Trendlines podcasts anywhere: Apple, Google/YouTube, Spotify, iHeart, Deezer, Amazon Music, Audible, Player FM, Audacy, RSS.
Build a 7-figure firm in just 4 hours a week!
.

Big 4 Transparency
By Dominic Piscopo, CPA
For CPA Trendlines

A growing body of compensation data suggests that accounting firms may be unintentionally penalizing their most loyal employees.

In a recent solo episode of the Big 4 Transparency, founder Dominic Piscopo unpacks what he calls the “loyalty tax” — the pay gap between internally promoted employees and externally hired peers performing the same role. Drawing on 2024–2025 compensation data from thousands of U.S. and Canadian professionals, Piscopo outlines how this structural imbalance is reshaping career incentives across the profession.

MORE Dominic Piscopo | MORE Private Equity | MORE Pay & Compensation

The loyalty tax, as defined in the episode, is the percentage difference in pay where externally hired employees earn more than internally promoted employees at the same level. According to the data, that gap is far from trivial. In the U.S., first-year senior associates hired externally earn roughly 6.3% more than internally promoted seniors, while first-year managers see an 8.9% premium. Even at the senior manager level, the gap persists. Canadian data shows a similar pattern, with especially pronounced spreads at the senior and senior manager levels.

The disparity is even more striking in consulting and advisory roles.

READ MORE →