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Shape Partner Behavior through Compensation

manager holding up carrots in front of employees

Does your firm have the right mix?

By Domenick J. Esposito
8 Steps to Great

Visualize your partner group fitting into a bell curve.

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In Quartile #1, you have the stallions – the very high performers who produce outstanding contributions to the firm year in and year out. These equity partners want to win and know how to do it.
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ADVISORY & CONSULTING

Sarah Flischel: The End of the SALY Audit | The Disruptors

Transformation in audit can help predict clients’ futures.

[This is a preview. Full episodes, including summaries, takeaways and transcripts are available to Pro Members first. | Go Pro here]
Sponsored by The Balanced Millionaire: Advisor Edition: Building a 7-Figure Firm in 4 Hours a Week by Dr. Jackie Meyer, CPA, CCA   

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ADVISORY & CONSULTING

How to Overcome the CAAS-Chasm

silhouette of man leaping from one cliff to another

Insights alone are not enough.

By Hitendra Patil

Again, what is the difference between CAS and CAAS? Many firms feel stuck in the middle, offering advisory in theory but not in execution. That gap is the CAAS-Chasm. This article outlines the cycle that causes advisory initiatives to stall and helps you recognize the signs in your own firm. It’s the first step to breaking through.

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Client accounting and advisory services (CAAS) is a fusion of traditional accounting services with advisory services that emerge from core accounting work. Think of CAS as a self-study course and CAAS as a guided workshop, but not necessarily in-person events.

CAAS is (needs to be) customized to individual client needs. CAAS must cater to the evolving demands of businesses in a changing economic, regulatory and technological landscape.
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Gear Up for Growth

Ellen Choi: It’s ‘Go Time’ for AI | Gear Up for Growth

AI Readiness Gap Threatens CPA Firm Competitiveness.

Sponsored by True Advisor: The Definitive Success Guide for Client Advisory Services by Hitendra Patil | See Today’s Special Offer

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Gear Up for Growth
With Jean Caragher

“This is a make-or-break year for AI in accounting,” says Ellen Choi, a co-founder of Aiwyn.ai, the AI-powered practice management platform. “Firms that don’t move now will start to see a widening gap between themselves and competitors who have already begun building these capabilities,” Choi tells Jean Caragher in the new episode of Gear Up for Growth.

MORE Jean Caragher here | Get her best-selling handbook, The 90-Day Marketing Plan for CPA Firms, here MORE Gear Up for Growth | MORE CPA Trendlines Streaming Network here

The serial entrepreneur and early-stage investor warns that timing is critical: Firms that delay risk falling behind. With even basic AI tools capable of delivering immediate productivity gains, firms that act quickly can improve efficiency, enhance client experience, and create capacity for growth. Choi identifies two additional critical issues firms must address now to remain competitive: AI readiness and workforce upskilling.

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PRO Member Exclusive

Prioritize Your Mental and Physical Health

Henry
 Rory Henry, a Behavioral Financial Advisor, is the director at Arrowroot Family Office and co-founder of AFO Wealth Management Forward. He has created a program to help accounting professionals incorporate holistic wealth management and proactive planning services into their practice.

Before you start adding new service offerings, read this.

By Rory Henry
The Holistic Guide to Wealth Management

Most of you reading this article are highly motivated, highly disciplined individuals with a keen eye for detail and incredible dedication to your clients. I’m sure many of you are thinking about ways to squeeze even more productivity out of your day so you can find time to incorporate financial advisory services into your thriving practice.

MORE Rory Henry and The Holistic Guide to Wealth Management
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We all know about the burnout epidemic plaguing the accounting profession, and it’s not just a mental health issue. Before you start burning the candle at both ends, please review the cautionary tales of highly accomplished CPAs and entrepreneurs below who’ve had to make significant recalibrations to their lives when their health ultimately failed them.
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