The Market Is Moving Toward the Radicals

5 ways to be prepared.

By Jody Padar
The Radical CPA

A CCH white paper, “Charting a Course for the Future: A Report on Firm Preparedness,” defines some of the trends that will have the most significant impact on accounting firms and their customers over the next five years.

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The study also notes how well-prepared accountants are to take advantage of these trends. By putting the “very prepared” firm under the magnifying glass, the report examines what makes firm owners confident about the future.

Report on Firm Preparedness

The most important take­away is that firms that feel more prepared for the future report that they are more productive and more profitable today.