3 Ways to Get to ‘Yes’ with Prospects

Woman staring at watch in waiting areaBonus Checklists: Checking first impressions, reducing risk, putting a face on your practice.

By Sandi Smith Leyva
The Accountant’s Accelerator

Change is hard on all of us, and there’s no exception when it comes to new customers taking a first step to do business with you.

The question is, how can you make it easier for clients to get through that change so that they will do business with you?

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The key is to be as approachable as possible, and here are some tips to do that.