How savvy CPAs turn old problems into new opportunities.
By Rick Telberg
The Accounting Firm Operations and Technology Survey
The tax and accounting profession is entering a new era of competitive battles, marked by a thirst for new clients, a hunger for qualified employees, and a dire need for smarter, faster production processes.
Indeed, the new Accounting Firm Operations and Technology Survey shows that most solo practitioners say “attracting new clients” is their biggest challenge. Among small firms, sized up to 10 persons, it’s “managing workflow.” At all larger firms, “recruiting and retention” is the primary issue.
Clearly, the profession is fighting a three-front war. And some practitioners are trying to win with one hand tied behind their back.
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