Do You Have a Firm or a Co-op?

It’s survival of the fittest. Guess which that is.

By Jeff Pawlow
The Rosenberg MAP Survey

Let’s be honest. Statistically, a lot of firms are co-ops: A collection of sole practitioners banded together to share administrative and overheads costs, but who fail to grasp the nature (and potential) of a truly synergistic firm.

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In a market made up of world-class competitors who are actively working to sow seeds of discontent between you and your best clients and top employees, this isn’t going to end well for the co-ops.