Content Marketing Types and Tips

Young smiling woman using red laptop in officeOnce you’ve created it, maximize it across multiple formats.

By Sandi Leyva
The Complete Guide to Marketing for Tax & Accounting Firms

You might have heard the term “content marketing.” In professional services selling there is almost always an educational component to the entire selling cycle.

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For example, buyers may not know they need sales tax consulting. They may not know they’re missing out on tax deductions, and they may not know that cloud accounting is better than what they have now.