2019: NextGen Realities

Flex work, project-based learning, and app-connected clients.

By Tamera Loerzel
The Rosenberg MAP Survey

This next generation of leaders is eager to embrace changes in technology, pricing, and service — all to add new value to clients and the market.

MORE FROM THE MAP SURVEY: 2019: When CPAs Go Extinct | 2019: Appetite for Growth Unabated | Why You Need a Tech Strategy Consultant | 2019: Why Small Firms Shun Mergers | 2019: Expect More Alliances | 2019: Firms Grapple with Change
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But even some the most successful firms are struggling with the challenge, hindered by retiring partners who struggle to let go and turn over the reins to future leaders.