SURVEY: Extending Retirement Turns off Future Leaders

Older businessman taking a coffee break"Many buy/sell agreements just aren’t financially feasible."

By Tamera Loerzel
Rosenberg MAP Survey

A major trend in 2016 that continued throughout 2017 is that there are too many trends for firm leaders to focus on!

This often leaves many firm leaders overwhelmed and unsure where to spend their time and resources. Here are my top three:

MORE FROM THE MAP SURVEY: Firms Struggle to Retain Clients, Key Players | Offshoring on the Rise | Tech Advances Will Lead to Dichotomy | Be a Consultant or Be Left Behind
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1. While attracting, retaining and developing top talent continues to be a top issue, firms that are winning the people race have worked to ensure a unified partner group.

A Winning Culture Is an Intentional Culture

Tamera Loerzel: "Are you defining your culture or letting it define you?"4 steps you can take today.

By Tamera Loerzel
Bridging the Gap

Firm culture is a term that is frequently used and often taken for granted. Assuming that your culture matches the firm’s stated goals isn’t wise, nor is considering the culture to be static and unchanging.

MORE: A Call for Change: An Open Letter to Each Generation
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To create and maintain a firm culture that delivers positive results and brings team members together to work toward a common cause, you must take action to ensure that the many elements contributing to an engaging, positive firm culture are all working to create concrete manifestations of the culture you desire to see.

SURVEY: Recruiting and Retention Are Challenges

Clock facesTrue flex programs become more important.

By Tamera Loerzel
The Rosenberg MAP Survey

In 2015, firms continued to struggle with a shortage of people.

MORE FROM THE SURVEY: New Leaders Promoting Positive Changes | Cybersecurity Grows in Importance | Mergers Spur Growth | Accounting Profession Demands Swift Change | Don’t Just Win Work, Figure Out Why | Talent Wars, M&A Frenzy Continue | Next-Gen Leaders Getting Restless | Mergers Keep Racing Forward  | Do You Have a Firm or a Co-op? | Accountability, Equity, Compensation Are Concerns | MAP Survey Top 10 Findings | CPA Firm Revenues Rise a Hefty 8%
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The challenge of firms to attract, retain and engage their top talent has been a top focus and will continue to be an area all firms need to address to remain competitive and achieve their growth and succession goals.

Growth, Succession Plans Critical for Firms


They say "past results are no indication of future performance." Maybe. Maybe not. But if anyone should know, it's our panel of experts, their comments drawn from the new edition of The Rosenberg MAP Survey. These are their bullet points and comments, verbatim, looking back at the last 12 months and looking ahead to 2016. – Rick Telberg, CEO

By Tamera Loerzel

Lessons from 2015:

Capacity is the number one challenge in firms today. Turnover, millennials working differently (and many leaving the profession) and succession all continue to impact capacity in firms. As mature partners with deep technical or industry expertise and rainmaking ability exit, firms are left with a gap that leaders have struggled to develop and replace at the pace they need to.

More on the  2016 Outlook & Forecast: CPA Firm Growth Rates Hit a Wall  |  The Five Treacherous Factors Hobbling Today’s CPA Firm  |  Sam Allred: Change Agents Needed  |  Allan Koltin on Talent Wars Go from White Gloves to Boxing Gloves  |  Get the full report: The Rosenberg Map Survey

Growth continues to be a focus for firms and most firms are blessed with positive growth this year, including a combination of both organic and inorganic growth through M&A activity. The challenge is managing growth to ensure firms have the people – at the right levels with the right expertise – to serve the clients.

Forecast for 2016: