How to Set a Profitable Price Every Time

The right clients will be willing to pay fair prices.

By Gabrielle Fontaine
AddviserPlus

Whenever in negotiations with a potential client, do you know when to walk away, or do you feel forced to lower your price just to win the sale?

MORE on PRICING:  4 Ways to Bill Clients   |  Timesheets: The Nuclear Option  |  Joey Havens on Advanced Pricing |  I Lost a Client to an Accounting Firm with Cheaper Fees |  August Aquila: What Marketers Need to Know about Pricing |  Value Pricers Ignore Half the Pricing Puzzle |  Where Marketers Fit in the Pricing Process |  The Value-Pricing Con Job |  Price It Right: How to Value Accounting Services

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Especially when attempting to use flat-fee pricing, many accounting professionals get caught up in doing anything to win new clients. That’s a mistake.