How to Fight COVID-19 ‘Fear’ and ‘Insecurity’

Crisis Management Strategies with Jean Caragher

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“We need to show more empathy than normal because there is a level of fear and insecurity going on,” Jean Caragher, CEO and founder of Capstone Marketing, says in this exclusive CPA Trendlines video interview. “CPAs can be those leaders to spread a calming influence.”

Catch Caragher’s next webinar:
3 Often Overlooked Factors in Successful Mergers & Acquisitions
With Special Guests: Joel Sinkin, Transition Advisors; and Rick Telberg, CPA Trendlines
Tuesday, June 23
2 to 2:50 p.m. ET
Complimentary / 1 CPE
Register Today

Mergers and acquisitions are an often-used growth strategy for CPA firms. In fact, Inside Public Accounting reported that the IPA Top 100 firms were involved in 95 acquisitions in the past year, totaling $375 million in revenue. More than 25% of these acquisitions were of non-traditional firms. Yet, the conventional approach to M&A is relatively narrow and looks primarily at legal, financial, and tax risk — and not at the more dynamic concepts of people and organizational design that enable a business to properly function. It is equally important to assess the cultural and organizational fit between the two firms and their key people.

Attend this webinar to:

  • Review the results of a first-of-its-kind study of mergers and acquisitions in the accounting profession conducted by CPA Trendlines and Capstone Marketing.
  • Learn about three often-overlooked factors in successful mergers and acquisitions – and what you can do about it.
  • Hear input from accounting industry influencers on these factors and the state of M&A in our COVID-19 world.