OUTLOOK & ANALYSIS

SURVEY: CPAs Culling Clients for Better Work-Life Balance

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Accountants don’t want just more clients, they want better ones.

By CPA Trendlines Research

Some interesting early results from the CPA Trendlines Outlook 2024: Emerging Issues, Opportunities, and Trends:

  • 57 percent of respondents say staffing and retention are their biggest challenge.
  • 48 percent say burnout and the work-life balance is their biggest challenge.

Note how these two most common challenges relate to each other. A shortage of staff is linked to an excess of burnout and imbalance.

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Now look:

  • 34 percent say getting BETTER clients is their biggest challenge.
  • 31 percent say raising prices and billing rates is their biggest challenge.