Today’s Bissett Bullet: “There is arguably as big an opportunity for many firms to generate more revenue from their existing client base as there is in seeking new business, although it should not be exclusive or at the expense of the firm’s new client growth.”
By Martin Bissett
How many of your Grade B and C clients have the potential to become Grade A clients? By examining which services your existing clients currently use you for and maintaining dialogue with those existing clients to identify other needs that are not currently being addressed, you may find yourself in a position to introduce additional support.
The key to this approach is investing time and effort into strengthening client relationships and making sure you know what it is those clients are working on at any given time.
Today’s To-Do:
Identify three Grade B or C clients who you believe have the potential to become Grade A clients, given the opportunity. Do you know what they’re working on at the moment? Time to pick up the phone and find out.
See more Bissett Bullets here
Grow Your Firm in Daily Bite-Sized Steps on a Budget
- Do you want to grow your firm into the practice you want?
- Are you suffering from overwhelm and don’t know where to start?
- Do you need proven and practical advice but time and resource is in short supply?
- Do you need a daily dose of insight that’s easy to implement to help grow your firm in bite-sized chunks that fits into your budget?
Introducing Never Mind the Bullets
Introducing “Never Mind The Bullets,” an easy digital digest of the book of the same name written by Martin Bissett, bringing you 366 days of motivation and insight for growing your firm the proven way.
What’s Included in “Never Mind the Bullets” Digital?
With a “To Do” for each day of the year, the topics covered by Martin’s daily teachings are:
- Proof Creating
- Proactivity Mindset
- Pipeline Building
- Pricing Process
- Progress Making
- Profitability Increase
- Personal Brand Establishing
- Purpose Articulation
For 366 days, you will receive a daily email with an insight that comes with an in-depth explanation and an immediately implementable “To Do” for every day of the year.
In addition to the “Never Mind the Bullets” daily email, you will receive the following:
- A monthly digest email that will give you tips for your practice and accounting practice insights and
- Bonus video content to take a deeper dive into a range of topics, including pricing, pipeline and practice growth
What You Will Learn
You will learn how to quickly increase your credibility in the marketplace, get clarity on your message, build your pipeline, construct your marketing program, become confident in your pricing and learn from the mistakes and successes taken from Martin’s 25-year career working with over 1800 accounting firms from around the world.
One Price, All The Content: Choose the Monthly or Annual Plan
Copyright © Martin Bissett 2023 In Association with CPA Trendlines / Bay Street Group LLC All Rights Reserved