From Zero to Auditor in 3 Days | Gear Up For Growth

The immersive experience transforms recruiting from a guessing game into a hands-on, culture-rich audition.

This is a preview. The complete episode is first available exclusively to PRO Members | Go PRO here
Sponsored by “It’s Not Just the Numbers: How to Move Beyond the Numbers and Deliver Real Value for Your Clients”
by Penny Breslin and Damien Greathead – See Today’s Special Offer

Click to subscribe anywhere: AppleGoogle/YoutubeSpotifyiHeartDeezer, Amazon Music and AudiblePlayer FMAudacyGaana (India)Boomplay (Africa), or RSS.

Gear Up for Growth
With Jean Caragher
For CPA Trendlines

In the latest episode of Gear Up for Growth, powered by CPA Trendlines, Jean Caragher, president of Capstone Marketing, spoke with co-creators of JLK Rosenberger LLP’s innovative student recruitment program, Audit 500, which combines real-world experience with relationship-building to deliver extraordinary results – and some unexpected emotional impact. 

More Gear Up for Growth here.More Jean Caragher here | Get her best-selling handbook, The 90-Day Marketing Plan for CPA Firms, here | More Gear Up for Growth | | More CPA Trendlines videos and podcasts here

Originally created to address a gap between academic theory and audit practice, the Audit 500 is a fast-paced, three-day simulation that gives accounting students a hands-on experience of what it’s like to be an auditor. From testing cash and fixed assets to engaging with a mock CFO, participants work side-by-side with the firm’s staff, simulating the dynamics of a true engagement team. 

“We get to evaluate students in a much more meaningful way than a traditional interview ever could,” said Ani Zadorian, partner at JLK Rosenberger and co-creator of the program. “At the same time, they get to see our culture and decide if they see themselves growing here.”

READ MORE →

What Empowerment Can Do for Your Team

smiling woman standing at end of table, speaking with three seated colleagues

Unlock intellect and innovation.

By Alan Anderson, CPA
Transforming Audit for the Future

“If you’re afraid to fail, then you’re probably going to fail.” – Kobe Bryant

I do a lot of work with firms to help them improve their project management, where everything is color-coded as red, green or yellow, depending on how the project is going. Frequently what I initially see is that everything is green for weeks on end, but still no nearer completion.

MORE by Alan Anderson | Ask the CPA Trendlines AI Chatbot about Transforming Audit for the Future
GoProCPA.comExclusively for PRO Members. Log in here or upgrade to PRO today.

 

My instinct tells me that those projects that were green four weeks ago really weren’t green then. But out of fear of retribution, the staff were all afraid to tell the partner that something wasn’t going as well as expected. It takes about three to four weeks before people start being sincere about the job status.
READ MORE →

Higher Wages, Fewer Jobs: A New Era for CPA Staffing

AI and India Replace U.S. Staff in CPA Industry Shakeup.

The great restructuring: After the pandemic rebound, hiring gradually slows, finally going negative this year.

By CPA Trendlines Research

The nation’s tax and accounting firms are cutting job rosters even as they’re aggressively raising wages, signifying a structural retrenchment redefining how firms produce and deliver services, according to a new study by CPA Trendlines Research.

MORE Tax and Accounting Wages Hit Record HighsShow Us the Money! Accountants Are Making MoreChris Vanover: Audit, Now with 100% Less Misery | The DisruptorsGen AI in Accounting: Epic Transformation, or Overheated Hype?AI Will Steal Your Job. And That’s a Good Thing | Accounting ARCSteve Evans: Why Traditional Hiring Methods Fail | The Disruptors

U.S. firms are scaling back staff-level roles, favoring automation and offshore operations. Generative AI and cloud platforms now perform tasks once handled by entry-level staff, including reconciliations, bookkeeping, and basic tax prep. Simultaneously, more firms are offloading transactional services to overseas teams, particularly in India, in response to domestic labor shortages and cost containment efforts.

READ MORE →

Big Four Vets Launch $300M PE-Backed, AI-Powered CFO Advisory Firm

Born for scale, built to sell, and run like a tech company.

Unity Advisory: Ex-PwC UK Managing Partner Marissa Thomas and former EY UK Chair Steve Varley.

By CPA Trendlines Research

A new $300 million entrant is challenging the Big Four’s lock on Fortune 500 advisory—and it may be the next big thing.

MORE Private Equity in Accounting | Private Equity Update: 52 Deals, $28 BillionXero Buys Melio for $3 Billion in Race for ‘The Active GL’Brannon Poe: PE Drives Prices–And Change | Accounting InfluencersBehind Sorren’s Roll-Up: $170 Million, 1,000 Employees, 85 Partners

Unity Advisory, a London-based firm launched by former EY UK chair Steve Varley and ex-PwC UK managing partner Marissa Thomas, is taking direct aim at the CFO suite with a venture capital mindset, AI at its core, and no legacy constraints.

READ MORE →

Is Your Staff Truly Empowered?

Three people having discussion at table over document and water glasses

This doesn’t overlook accountability. Quite the opposite.

By Alan Anderson, CPA
Transforming Audit for the Future

I don’t know if it was luck or by design, but when I started out at McGladrey, I landed on a team that was already doing the kinds of innovative work that I coach teams today to try out. I’ve never been a status quo type of person, so that resonated with me. I was always trying to find a better way to do things.

In my first six months, we were already working with data, using the primitive data software tools available back then, or, more likely, that we built ourselves. I was in an environment that created the art of what’s possible. We were willing to try new things. I didn’t have mentors or co-workers who would tell me “That’s not the way we do it here,” so I was able to actually do the things I thought about.

MORE by Alan Anderson
GoProCPA.comExclusively for PRO Members. Log in here or upgrade to PRO today.

 

Audit Has Become an Exercise in Filling Out Forms

Back then, at the beginning of my career, we weren’t under fee or time pressure. We were encouraged to talk to the client, to ask questions and to understand their business. But as fixed fee and fee pressures started to grow, the mindset of audit became focused on getting the work done quickly, not on providing insights or value to the clients. The empowerment mindset that I got from my team in those early days began to fade.
READ MORE →