Clients Need Empathy

Henry
Rory Henry, a Behavioral Financial Advisor, is the director at Arrowroot Family Office and co-founder of AFO Wealth Management Forward. He has created a program to help accounting professionals incorporate holistic wealth management and proactive planning services into their practice.

Think about a return on relationships.

By Rory Henry
The Holistic Guide to Wealth Management

In his iconic work, “Meditationes Sacrae” (1597), Sir Francis Bacon wrote that “knowledge itself is power.” Many scholars believe Bacon wanted to further the idea that having and sharing knowledge is the cornerstone of reputation and influence – and therefore power. All achievements emanate from this philosophy.

MORE: Advisory Includes More Than You Might Think | Wealth Management: Can You Afford Not to Provide It?
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But in many areas such as business, finance, sports and the military, knowledge can be a competitive advantage. Therefore, many are reluctant to share their knowledge with others.
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Advisory Includes More Than You Might Think

Henry
Rory Henry, a Behavioral Financial Advisor, is the director at Arrowroot Family Office and co-founder of AFO Wealth Management Forward. He has created a program to help accounting professionals incorporate holistic wealth management and proactive planning services into their practice.

What do you see when you envision your future?

By Rory Henry
The Holistic Guide to Wealth Management

I work at a virtual family office called Arrowroot Family Office. Over the course of my career I have learned that family (and family dynamics) significantly shapes who we are and how we form relationships in life.

MORE: Wealth Management: Can You Afford Not to Provide It?
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Research shows that one of the biggest drivers of family dynamics is the order in which each child is born. Birth order theory, developed by Alfred Adler in the 20th century, suggests that the order in which children are born can have a significant impact on their development and personality.
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Barometer: Firms Brace for a Tough Tax Season

Busy season 2026 clouded by regulatory shifts and client pressures.

Ready or Not: Less than half are ahead of last year’s preparation for Tax Season 2026. On the Front Lines: Clockwise from top left, Cicero, Saul, Krueger

By CPA Trendlines Research

Fewer than half of accounting firm leaders report entering the 2026 busy season in better shape than a year ago, according to the new CPA Trendlines Busy Season Barometer.

Join the survey; Get the answers

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The readiness gap, evident across firm sizes and specialties, sets the tone for a season overshadowed by heightened concerns about tax law changes and mounting pressure on margins.

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Wealth Management: Can You Afford Not to Provide It?

portrait of Seth Fineberg
Fineberg
Seth Fineberg is an accounting industry consultant, content strategist, analyst and speaker. His current business is Accountants Forward. He has been a business editor and journalist for over 30 years, the vast majority of which has been spent overseeing the accounting profession’s evolution.

Advisory begins with conversations.

By Seth Fineberg
The Holistic Guide to Wealth Management.

Today we are cresting the biggest waves of change that I’ve seen in my 20-plus years of covering the accounting profession. I’m talking about the need for CPAs to go beyond simply being the trusted tax guy (or girl) for their clients and to help them manage all aspects of their wealth. This movement has been building for the better part of a decade, but only recently has it gone from “I’ll think about it” to “Can I afford not to get on board?”

Not to sound the alarm bells here, but CPAs must soon choose between riding the financial planning wave or being swept under it.
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