What Partners Don’t Tell Staffers about Clients

By Jean Caragher

Since strong client relationships contribute to client satisfaction, longevity and lead generation, partners often encourage their managers and staff to build relationships with their clients. But these managers and staff look at the relationships their firm’s partners have built over time and think it’s impossible to replicate their results.

However, building relationships with clients can be done using the same behaviors that we use when building friendships and courting our spouse or significant other.

Consider these 12 tips to build client relationships: