Step-by-Step: How to Make Newsletters Work for You

Man using laptop at an outdoor cafeCHECKLISTS: 7 benefits and 4 ways to create content.

By Sandi Leyva
The Complete Guide to Marketing for Tax & Accounting Firms

One of the most overlooked marketing channels for accountants is a newsletter. The newsletter first started in print at regional firms.

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Some CPA firms have not changed much and still cling to their printed newsletter. We suggest you send an email newsletter and optionally send a printed newsletter once or twice a year if your clients are used to it.