Make CRAP a Badge of Honor

Superhero businesswoman wearing shadow capeHow do your clients view your relationship?

By Steven E. Sacks
The NEW Fundamentals: Practical Guidance for Today’s Accounting Firms

Performing Like CRAP. A strange concept, you might think. When someone acknowledges that your actions reflect crap there is no positivity in this assessment. And because this term is baked into the American lexicon, people will always view it negatively.

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But what if we look at it another way – in the form of an acronym? Let’s give it a try.