By Ed Mendlowitz
Call Me Before You Do Anything: The Art of Accounting
I’ve written about being independent and not selling financial services or products to clients. Quite a few people called me to ask about “value billing” and how that fits in. Here are some comments.
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To start, value pricing is a pretty straightforward issue for those who truly value price and a misunderstood issue for most who do not. I cannot treat it completely in a short article and refer my readers to Ron Baker’s book, “Implementing Value Pricing.” However, today I will address the focus of my caller’s questions about value “bonuses” from clients.