PODCAST
Built Fast. Sold Faster. Broken Later? The Truth About Accounting Tech | ARC
MVP culture, investor pressure, and marketing—not product quality—often decide winners.
Sponsored by True Advisor: The Definitive Success Guide for Client Advisory Services by Hitendra Patil |
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Accounting ARC
With Liz Mason and Byron Patrick
Center for Accounting Transformation
The accounting technology market looks crowded from the outside. New tools launch every month. Conference expo halls overflow with promise. And artificial intelligence is accelerating everything.
But beneath that surface, the economics of building accounting technology tell a more complicated story—one shaped as much by venture capital and sales pressure as by innovation itself.
MORE Accounting ARC: Recognize When You Need to Recharge Before You Burn Out | Valuing More Than the Balance Sheet | Accounting’s “Untalked-About” Frontier | Why Happiness is Hard-Fought for High Achievers | The Fastest Way to Lose Talent Is “Dick Leadership” | Post-Holiday Fatigue Isn’t a Failure; It’s a Signal | OCR, Research Bots & Meeting Assistants: What Actually Helps Now | Return Season is the New Stress Test | Small Firms May Have the Biggest Advantage in 2026 | Downgraded: What the DOE Said About Accounting | Savage: Using Your License as a Megaphone | Baker: Interpreting Pricing Psychology | Don’t Get Fired by Your Own Automation | What Amazon Doesn’t Tell You | Royalties, Residuals, and Reality Checks | ARC-SLC
In the latest episode of Accounting ARC, Byron Patrick, CPA.CITP, and Liz Mason, CPA, step back to examine how the industry got here—and where it is likely headed next.
Carl Richards: The Lie of “Enough” | Holistic Guide
Why chasing a number won’t solve clients’ financial anxiety—and what advisors should focus on instead.

With Rory Henry CFP®, BFA™
For CPA Trendlines
The Holistic Guide to Wealth Management
Matt Tait: Why Franchising Is the Next Big Thing for CAS | Big 4 Transparency
Why Accounting Firms Feel So Unstable Right Now | Accounting Voices
The truth about PE takeovers, mergers, consolidations and shifting partner models.
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Accounting Voices
With Rob Brown
If you feel like your accounting firm has become unpredictable, you are not imagining it. The ground is moving under your feet. People who spent years feeling stable and secure are suddenly unsettled. Partners are leaving. New leaders appear from nowhere. Titles change. Policies change. Strategies change. And no one explains why.
MORE Accounting Voices with Rob Brown | MORE CPA Trendlines Streaming Network
Right now, the accounting profession feels like someone picked up the entire industry, shook it hard and said, “Good luck.” Private equity is buying firms. National groups are rolling up mid tiers. Regional firms are merging into larger firms. Advisory practices are being carved out. Tax teams are being shifted. Audit is being restructured. And firms everywhere are rewriting their business models in real time. READ MORE →

