Today's Features
CLIENT ACCOUNTING SERVICES

CAS Tech Gap Widens as Firms Race Toward Real-Time Advisory

Download the full report

New report finds outdated systems are limiting insight, slowing workflows, and putting firms at a competitive disadvantage.

By CPA Trendlines

Accounting firms that fail to modernize their technology stacks risk losing ground as client accounting services shift rapidly toward real-time advisory, according to a new report from Ace Cloud Hosting and CPA Trendlines.

Download the full report here

The report finds that outdated, spreadsheet-heavy workflows and disconnected systems are no longer just inefficient—they are actively limiting firms’ ability to deliver insight, manage risk, and compete in advisory services.

“Technology is no longer an IT decision. It is a strategic one,” the report states.

Advisory Demands Real-Time Data

The sharpest divide is emerging around data speed. While compliance work can still run on monthly or quarterly cycles, advisory services depend on continuous data. Firms relying on delayed reporting are producing outdated insights, weakening decision-making and client value.

READ MORE →

PRICING, FEES & BILLING RATES

Price By What You’re Worth

Disruptive? We’re OK with that.

By Jody Padar
Radical Pricing  – By The Radical CPA

The familiar is always more comfortable than something new. Shifting your pricing model is bound to be disruptive because the billable hour is what we know and have always known. It is the default billing model of every new firm. It’s comfortable, familiar, embedded in our DNA and seems like the easiest billing solution.

Certainly, there are some pros to billing by the hour. Profits remain relatively stable. If you work 40 hours, you know you’re going to bill and hopefully be paid for those 40 hours. There’s a clarity and certainty to it. But there are only so many hours in a week. By embracing the billable hour, you’re putting a profit ceiling on your firm.

READ MORE →

MERGERS & ACQUISITIONS

The Six Types of Due Diligence You Need before Merging

Don’t concentrate on some and breeze through others.

By R. Peter Fontaine
NewGate Law

My approach in writing this post is to give you a comprehensive list of due diligence items for your consideration, and to let you select the reviews you wish to perform. The ultimate decision rests with you.

GoProCPA.comExclusively for PRO Members. Log in here or upgrade to PRO today.

 

The scope of due diligence will differ depending on the transaction, and should be appropriately tailored. However, your Letter of Intent combined with the six areas outlined below result in a fairly comprehensive list of due diligence procedures that should serve the needs of most CPA mergers.
READ MORE →

MARKETING & SALES

Stop Calling It Selling

How to reframe that word accountants dislike.

By Martin Bissett
Winning Your First Client

Being a successful person according to your own measurement of that, and your own goals and your own standards is different for everyone.

MORE by Martin Bissett
GoProCPA.comExclusively for PRO Members. Log in here or upgrade to PRO today.

 

If you’re comfortable with yourself, it’s very likely that others will be too. If you understand the value that you offer (how you can improve a client’s situation to move them closer toward their personal and professional aspirations), you’re likely to be able to convey that value in front of a prospect.
READ MORE →

ADVISORY & CONSULTING

Nick Pasquarosa: Advisory at Scale Requires Systems, Not Heroics | Holistic Guide

Bookkeeper360’s rise to 1,000 clients shows how workflow, AI, and remote talent—not individual effort—power modern CPA firm growth.

Sponsored by The Balanced Millionaire: The Advisor Edition by Dr. Jackie Meyer | See Today’s Special Offer

Subscribe to CPA Trendlines podcasts anywhere: Apple, Google/YouTube, Spotify, iHeart, Deezer, Amazon Music, Audible, Player FM, Audacy, RSS

With Rory Henry CFP®, BFA™
For CPA Trendlines

Build a 7-figure firm in just 4 hours a week!

When firms talk about innovation in accounting, they often start with technology. But in my conversation with Nick Pasquarosa, founder and CEO of Bookkeeper360, it became clear that technology was never the starting point for his firm. It was the result of listening closely to small business owners and building systems to solve their most persistent problems.

MORE Rory Henry and The Holistic Guide | BOLT: Bookkeeper360 Launches Mobile and Web App Featuring AI-Powered Virtual CFO

Pasquarosa founded Bookkeeper360 in 2012, long before cloud accounting was the norm. What began as a door-to-door side hustle helping local businesses reconcile their checking accounts evolved into a nationwide cloud accounting firm serving nearly 1,000 small business clients with a team of more than 75 professionals across 26 states.

“I started this in high school,” Pasquarosa tells me. “It really started with an interest in helping small businesses stop running their business off their bank account balance and [instead] giving them timely, accurate books so they could make real-time decisions.”

READ MORE →