Three ways to master the art of follow-up.
By Sandi Smith, CPA
It seems there are hundreds of questions swirling around how to follow up with prospects. The raw truth is that very few people follow up at all. On average, only 2 percent of people buy on the first contact with a vendor.
So if you’re not following up, you’re walking away from 98 percent of your sales.
More for CPA Trendlines PRO Members: The Missing Ingredient in Your Marketing That Will Make All the Difference • 3 Steps to Start Running on Millionaire Time • On the Road to a Stress-Free Life: Identify Your Character Strengths • The Power of Deadlines in Closing a Deal • His and Her Brains at Work in Tax and Accounting • 5 Mistakes to Avoid When Seeking New Clients • The Top 12 Business Card Blunders Accountants Make •