Public Accounting as a Business, 101

Two men at whiteboardKnow your profession.

By Marc Rosenberg
How to Bring in New Partners

“Engaging your employees – involving them in the business – can drive revenue growth. An educated workforce can also make better decisions, work more efficiently and seize opportunities faster. Teaching your employees to be smart businesspeople can be a big investment, but it’s one that can have a significant return.” – Keith Lamb, Inc. magazine

MORE: Nuts and Bolts of Mentoring Staff | It Shouldn’t Take So Long to Make Partner | Three Types of Skills You Need to Become a Partner | Seventeen Basic Expectations of Partners
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Personnel in any organization, from widget manufacturers to hospitals to baseball teams to charities, work with more enthusiasm and commitment when they genuinely feel part of the organization. When people understand how they fit into the overall scheme and what their role is and grasp the essentials of how the organization operates, they produce higher quality work and are more energized. CPA firms are no exception to this rule.