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CLIENT ACCOUNTING SERVICES

CAS or CAAS? Getting Clarity

CPA Judy Trepeck explains why client accounting services (CAS) should really be called client accounting and advisory services (CAAS).

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If providing value-added services is the motivating factor, then why not identify, define and structure it so CPAs understand what they can deliver and so clients will understand what to expect from their CPA?

With Steven Sacks
The NEW Fundamentals

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FEATURED

Don’t Overlook Office Relationships

Two businesspeople meeting over coffeeThey’re simple, but not easy.

By Steven E. Sacks
The NEW Fundamentals

Business can usually be conducted by phone, videoconference or in person. It really doesn’t matter the approach; what is important is how you comport yourself – irrespective of whether the individual(s) with whom you are dealing are superiors, peers or subordinates.

MORE: How to Deliver Authentic Value | Making the Jump from Small to Mid-Sized Firm | What Sets Your Firm Apart … If Anything? | Why Deadlines Get Missed | Too Busy? You May Need to Reprioritize | Is It Time to Outsource?
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I can’t tell you how many times I have witnessed conversations that were best conducted behind closed doors. The old adage of praise in public, criticize in private is underused or completely ignored.
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FEATURED

How to Deliver Authentic Value

Female executive greeting coupleConsider it from the client’s perspective.

By Steven E. Sacks
The NEW Fundamentals

Do you ever wonder if events you attend have an air of authenticity around them or are they simply staged? What about the options offered on new cars or the latest and greatest upgrades to a tech gadget? Is the hype greater than the actual product? Is what is considered innovation really just an incremental change that competitors can duplicate, albeit with minor modifications?

MORE: What Sets Your Firm Apart … If Anything? | Why Deadlines Get Missed | Five Reasons You’re Not SWOT-Ready | Are You Productive or Just Busy? | Accounting Is a Profession, Not an Industry
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As for professional services firms, are they providing a unique service in a unique fashion? Today, clients are looking at the cost of traditional audit and tax work. Because they are commoditized services, the decision is price-driven, so lowballing becomes routine for firms.
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MANAGEMENT

Making the Jump from Small to Mid-Sized Firm

Businessman reading and reclining on part of red arrow trending upwardBigger firms require bigger thinking.

By Steven E. Sacks
The NEW Fundamentals

There has been talk about consolidation within the accounting profession for the last several years. Will the Big 4 become the Big 2, or will there be the Big One?

MORE: What Sets Your Firm Apart … If Anything? | Why Deadlines Get Missed | Too Busy? You May Need to Reprioritize | Is It Time to Outsource? | Five Reasons You’re Not SWOT-Ready | Who Needs Another Meeting? | 4 Questions for CPA Firm Boards
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Or, on the other hand, will there be a combination of regional firms whose size will be in the neighborhood of the Top 10 or Top 15 firms that are considered super-regional firms – and who may consider themselves direct competitors to the Big 4?
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OUTLOOK & ANALYSIS

Private Equity vs. the CPA Firm Partnership

Watch the video or listen to the podcast.

Follow CPA Trendlines Podcasts on Apple Podcasts here or grab the RSS feed here.

With Steven Sacks
For CPA Trendlines

The CPA profession is entering another period of shifts in how firms will attain growth levels – the main force being the influx of private capital entering the accounting profession, according to David Bergstein, CPA, CITP, CGMA.

MORE: The FinTech Flood: Accounting Will Never Be the Same | The Disruptors: Re-Inventing Accounting with Tyler Anderson |  The Disruptors: How to Scale with New Padgett COO Amanda Aguillard | Eat that Frog: Asking for a Prospect Meeting | Growing Revenue Through Client Service | Lease Accounting Is About to Get Very Real | Google Ads for New Tax Season Clients | Exclusive: Eisner CEO Charly Weinstein Explains the Private Equity Deal  | Flash Briefing: A “Call to Arms” after Private Equity Deal | Four Ways to Beat the Staffing Shortage, with Pasha Malik

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New, external investments will change the way firms are structured, operated, and financially managed, as well as granting them increased capabilities to make more strategic decisions, Bergstein tells Sacks for CPA Trendlines.

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