TALENT & CAREER DEVELOPMENT

Why the Next Generation May Be Accounting’s Greatest Competitive Advantage | SLC

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Young professionals bring adaptability and media literacy that firms need in an AI-driven era.

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Student-Led Conversations
With Arpan Grewal 
Center for Accounting Transformation

Build a 7-figure firm in just 4 hours a week!

Student-Led Conversations opens its second season with a conversation that reflects a larger shift underway in the accounting profession: rapid technology change, accelerating adoption of artificial intelligence tools, and an increasing push to bring younger voices into the discussion. 

Arpan Grewal, a Center for Accounting Transformation intern and business student in Indiana, welcomes Liz Mason, CPA, CEO of High Rock Accounting, as the first guest of Season 2. Grewal describes the discussion as “full circle,” noting Mason is among the first professionals she interviewed when Student-Led Conversations launched last year. 

MORE Accounting ARC: Downgraded: What the DOE Said About Accounting | Savage: Using Your License as a Megaphone |  Baker: Interpreting Pricing Psychology | Don’t Get Fired by Your Own Automation | What Amazon Doesn’t Tell You | Royalties, Residuals, and Reality Checks | ARC-SLC | Free Speech Is a Right; Respect Is a Responsibility | Cash Bags, Casinos & Audits: How First Jobs Shape Us | Gen Z Redefines Careers | Bootleggers, Baptitsts & CPAs: Rethinking Licensure

Mason, a co-host of Accounting ARC, argues the profession is no longer talking about incremental change. It is, she says, in the early stages of something much larger. 

The word that continues to surface for her is “revolution.” 

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Employee Experience Not What It Seems

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older man and younger man in meeting

The years didn’t add up.

By Ed Mendlowitz
Call Me Before You Do Anything: The Art of Accounting

We hired Sam out of school and he worked for us for two and a half years and then we split up our firm. This was ages ago and Sy and I left our third partner to form our new firm on Jan. 1.

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However, there is a valuable lesson here and I think it is worth sharing. It changed the way we hired staff.
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The Master Key to Business Development

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hand using key to unlock door

Don’t wait for opportunity to come to you.

By Martin Bissett
Business Development on a Budget

Have you noticed all of those titles in the local bookstore or at the airport offering us the “key” to this and the “key” to that, the “six keys” to one thing, and the “four keys” to another?

MORE by Martin Bissett
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It also seems that every book is a “game-changer” now, to the point where it is difficult to understand what the game is anymore, never mind how to play it.
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Accounting’s “Untalked-About” Frontier | ARC

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Rural communities offer meaningful work — and a chance to build a practice on purpose. 

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Accounting ARC
With Donny Shimamoto
Center for Accounting Transformation

Build a 7-figure firm in just 4 hours a week!

In an era when private equity rollups and “bigger is better” narratives dominate accounting headlines, Donny Shimamoto, CPA.CITP, CGMA, returns to a quieter question: What does it look like to build a firm — and a career — around serving the places that rarely get the spotlight? 

MORE Accounting ARC: Why Happiness is Hard-Fought for High Achievers | The Fastest Way to Lose Talent Is “Dick Leadership” | Post-Holiday Fatigue Isn’t a Failure; It’s a Signal | OCR, Research Bots & Meeting Assistants: What Actually Helps Now | Return Season is the New Stress Test | Small Firms May Have the Biggest Advantage in 2026 | Downgraded: What the DOE Said About Accounting | Savage: Using Your License as a Megaphone |  Baker: Interpreting Pricing Psychology | Don’t Get Fired by Your Own Automation | What Amazon Doesn’t Tell You | Royalties, Residuals, and Reality Checks | ARC-SLC 

In this episode of Accounting ARC, Shimamoto sits down with two practitioners who live that reality every day: Shayna Chapman, who runs a practice rooted in a small Ohio community, and Mohan Chirumamilla, who serves clients across Omaha, Nebraska, and Columbia, Missouri. Their conversation is part practical playbook, part gut-check — and it lands on a message that feels increasingly urgent for the profession: small towns still need sophisticated accounting, and accountants still need work that feels meaningful.  

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AJ Johnson: New CPA Licensure Pathway Opens Doors to Talent | Gear Up for Growth

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Expanding access while maintaining rigorous standards.

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Build a 7-figure firm in just 4 hours a week!

Gear Up for Growth
With Jean Caragher
For CPA Trendlines

“This legislation has real consequences – positive consequences – for the health of firms, corporate accounting departments, and the broader economy,” says Aiysha “AJ” Johnson, CEO and executive director of the New Jersey Society of CPAs, during her appearance on Gear Up for Growth with Jean Caragher of Capstone Marketing. “I like to think that we’re opening doors.”

More Jean Caragher here | Get her best-selling handbook, The 90-Day Marketing Plan for CPA Firms, here | More Gear Up for Growth | More CPA Trendlines videos and podcasts here

Johnson highlights New Jersey’s new legislation signed by Governor Murphy, creating an additional pathway to CPA licensure, a move designed to expand access while maintaining rigorous standards. It will take effect Feb. 11, 2026. READ MORE →