How to Create Effective Internal Communications

Woman yelling into bullhorn and newspapers flying outWho is responsible for them?

By Steven E. Sacks

CPA firms need to focus on internal communications. They have realized that to have a content and motivated staff, they must keep their people “in the loop.”

MORE: Profit Is Not a Mission | Does Your Firm’s Board Know Its Role? | Are Executive Performance Reviews Dangerous? | Influence, Don’t Manipulate | Getting and Keeping the Best: The Struggle Continues | How Does Your Firm Leverage Its Talent?
GoProCPA.comExclusively for PRO Members. Log in here or upgrade to PRO today.

How many times do employees hear about a firm’s initiative after it has been implemented or announced in the local (or national) media? What does this do to morale? What impact does it have on the trust factor?