How to Attract Clients Like a Magnet

10 tips to build an irresistible reputation.

By Sandi Smith, CPA
Accountant’s Accelerator

If you’re an expert at something, don’t be the best-kept secret on your block. Get the word out about what you can offer others, and one way to do that easily, especially if you’re an accountant, is to build your reputation.

Here are 10 quick tips to boost yours.

1. Get credentialed, certified, or educated. A good credential, and the CPA is pretty much the gold standard, will get you instant credibility with your prospects and clients. You are simply treated better and respected more when you’ve earned a credential that others recognize.

Sandi Smith

More from Sandi Smith at CPA Trendlines:

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• Strategies to Stop Losing Business to Competitors
• Five Tips to Manage Your ‘Overwhelm’ Level
• Easy Ideas for a Quick Business Boost
• Four New Mega-Trend Marketing Strategies
• How to Stop Leaving Money on the Table

2. Create a results-oriented biography. Let people know what you’ve accomplished so far in your career and what you’re capable of doing for them by writing a great bio that represents you well.