TAX

CPA Firms Show Signs of Profit Weakness, Even as Fees Strengthen

By

The Numbers Explain Why 2026 Feels So Difficult.

Revenue expectations held through the season, while profit expectations declined sharply, creating today’s widening margin gap. (CPA Trendlines Busy Season Barometer 2026)

By CPA Trendlines

Across every major metric, CPA Trendlines is finding the same pattern: Firms are doing more work and generating more revenue — but keeping less of it.

MORE Busy Season Barometer

The dynamic was unearthed in gory detail by the Busy Season Barometer. fron-inr \isteb=ning  from The Busy Season Barometer. The numbers through tax season didn’t break all at once. Instead, they had been drifting apart. READ MORE →

It’s Time to Start Marketing for Next Tax Season

By

Your ideas are fresh now.

By Ed Mendlowitz
Tax Season Opportunity Guide

Marketing takes many forms. Further, many accountants are not trained in marketing. I also know that while most CPAs want more business, they are too busy with what they have to be actively seeking new business. Additionally, marketing can be external, internal or retentive.

MORE by Ed Mendlowitz
GoProCPA.comExclusively for PRO Members. Log in here or upgrade to PRO today.

 

External is where new clients are solicited. That takes effort, ingenuity, time and maybe even some money.
READ MORE →