Trust and believability go much further than tantalizing incentives. Ads in third-party newsletters can generate plenty of leads. “But you should focus on an ad campaign’s longer-term effect — not simply immediate clicks,” according to MarketingSherpa, the research firm with … Continued
Over 10 years of collaboration with USA TODAYÂ Washington, DC (AICPA) – Certified public accountants, who are members of the American Institute of Certified Public Accountants, are answering tax questions from USA TODAY readers this tax season as part of … Continued
How does your busy season compare?
Join the survey; get the answers.
by Rick Telberg
At Large
Busy season has a way of bringing into focus the habits and practices that separate the successful firms from the less than so.
In reviewing our data so far, it’s clear that the more effective firms share a few key traits. Their partners and staff report less stress, smoother operations and increased revenue-both overall and on a per-client basis.
What are they doing right? They tend to excel at four skills: READ MORE →
Want to learn how to manage your in-box and minimize distractions and interruptions? By Rick Telberg It all starts with checking your e-mail less often Several times every day, workers across the country ask themselves the same questions: “Should I … Continued
As if tax season wasn’t bad enough for accountants In Great Britain, an Osama bin Laden follower has pleaded guilty and been jailed for (it says here) “recklessly encouraging terrorist attacks” against accountants.
20 percent of GP customers have moved to the Dynamics ERP suite from QuickBooks. Or, at least, that’s what Microsoft found in doing GP customer research, said Jon Pratt, senior director at Microsoft and GP guru. Read the full article. … Continued
Current trends: Demand and prices remain strong Few people have been brokering mergers and acquisitions of accounting firms for as long as Leon W. Faris (pictured) at Atlanta-based Professional Accounting Sales. He’s been doing it since 1983. So we asked… … Continued
Maybe auditors can’t afford to be in the auditing business alone. Reflecting on the $522-million verdict against BDO, which makes the global network liable for the work of the U.S. firm, the influential Floyd Norris (pictured) of the New York … Continued