Monthly Archives: July 2008

Gloria Birnkrant: Money Tips

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Gloria BirnkrantHere are eight tips for minimizing the effect of a recession on a small business…

By Gloria Birnkrant
Partner, NSBN

1. Clean up your act now, before you start feeling the pinch. Be sure you are getting current and good financial information on how your business is doing. Waiting till the end of the year to see how you did will not do it. You need to know, as up to date as possible, how you are doing, month by month.

2. Take a look at your expenses and see where you may be able to cut costs, without cutting service to clients/customers. Clients/customers are hard to get and if lost, almost impossible to get back.

3. Secure your credit now. Credit is already very tight and will probably get tighter. READ MORE →

NEW SURVEY RESULTS: CPA Tech Savvy

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Talk the talk, and walk the walk? Here are the early results for the CPA Tech Savvy survey: Our subscribers are generally on the leading edge of adopting new technologies, with the best software and equipment available. But they admit … Continued

James E. Kinsey: On Mentors

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My mentor in life was a social worker named Anita Hoolaway. by James E. Kinsey President/CEO, James E Kinsey CPA PC She was special to me because she took a genuine interest in my well being. She made sure that … Continued

Jay Moeller: On Staffing

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Why aren’t more kids sitting for the CPA exam? By Jay J. Moeller Partner, Battelle & Battelle LLP Everyone knows how easy it is to fall into the trap of procrastination. While the computerized exam is a great step forward, … Continued

Why CPE Will Never Be the Same Again

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How does your firm rate in the CPE race? Join the Seven Keys to Success study; get the results. By Rick Telberg/At Large The global shift towards principles-based accounting standards, combined with the relentless pace of change in the world … Continued

SURVEY LAUNCH: ‘Test Your Tech Savvy’

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Is your home-office computer setup better than the one in your office? We’ve launched a new survey, “Test Your Tech Savvy,” to gauge emerging trendlines in the important area of technolgy adoption and use among finance and accounting professionals. You … Continued

Smart Marketing: SMBs Tune in to Truly Helpful Resources

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Many marketers offer educational resources to acquire and retain SMBs. But how well do they really work? Bredin Business Information surveyed 270 SMBs on their perceptions of educational resources, and surveyed major marketers on their performance. Highlights: Educational content drives … Continued

Six Success Secrets in Finance

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How CPAs can master the essence of excellence. by Rick Telberg/On Finance Why do some accounting shops excel while others stagnate? Good question. And it’s probably best answered not by looking fearfully at the dismal swamp of stagnation, but by … Continued