Think virtual networking. By Lisa Tierney TIERNEY Coaching & Consulting Establishing a presence on Facebook, Twitter, and LinkedIn is more about social marketing than sales. If you have a business, you should have a Facebook page. You should be LinkedIn. … Continued
Social Media’s Not For You. Or Is It? By Janet Kyle Altman “Why is your CPA firm on Facebook?” I get asked all the time. “Why would a CPA firm be twittering, or blogging, or posting videos on YouTube?” This … Continued
How to Get a Job: 73% Use LinkedIn. Nearly three-quarters, or 72%, of finance and accounting professionals have a social media account and use it primarily to connect with friends and family via Facebook, according to the a new Mergis … Continued
Networking moves to social media. Empowered by technology and concerned about costs, tax and accounting firms are rushing into digital marketing in unprecedented numbers, according to a new CPA Trendlines survey. The “CPA Trendlines Marketing and Business Development Trends Survey” … Continued
Answering the question: “What can Twitter do for you?” Lisa Barone at Outspoken Media, Inc. says small businesses like accounting firms can use Twitter as a way “to find new leads, build relationships, and as an overall way to cost … Continued
If you ignore it, will it go away? The answer, of course, is an emphatic “No!” But that’s the wrong question. “The right question is, how can we harness the power of these new, mostly free tools to help us … Continued
Thought leadership marketing moves to social vehicles. Consulting firms are ramping up spending on social media to drive thought-leadership marketing strategies, according to a research report by The Bloom Group, BlissPR and the Association of Management Consulting Firms, which carries … Continued
You decide: With half the world’s population under 30 years old, 96% have joined a social network With 200 million new users a year, Facebook would be the world’s third largest nation, after China and India. And bigger than 4th-place … Continued