Topic: strategy

5 Radical Ways to Be Social AND Strategic

Plus specific tips for each one. You know we wouldn’t leave you hanging. By Jody Padar The Radical CPA So you want to get on social media? Good! Define your strategy. When I started using social, I was having fun and didn’t have a strategy, except to see what was happening — and it evolved. Jump in, get started and you’ll formulate a game plan naturally. Here’s some help: MORE ON RADICALISM: How Social Media Transforms Firms to their Core | 10 Radical Steps into the Cloud | Six Competitive Advantages for The Radical CPA | Radical Customers Are On Their Way | The Market Is Moving Toward the Radicals | 5 Radical Transparencies; Are You Ready? | 4 Questions […]

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How I Got Started Being Social

Plus how and why to measure. By Jody Padar The Radical CPA When I began dabbling with Twitter six years ago, and Facebook, seven years ago, it was more out of personal interest. I found Twitter to be a fantastic place to learn. I became an active listener and then engaged, putting out information I thought people would benefit from. MORE ON RADICALISM: How Social Media Transforms Firms to their Core | 10 Radical Steps into the Cloud | Six Competitive Advantages for The Radical CPA | Radical Tenet #1: Embrace the Cloud | Radical Customers Are On Their Way | The Market Is Moving Toward the Radicals | 5 Radical Transparencies; Are You Ready? | 4 Questions Radical Firms […]

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How Social Media Transforms Firms to their Core

What’s all this tweeting and liking about? By Jody Padar The Radical CPA Now it’s time to understand the social media business approach, how Twitter, Facebook and LinkedIn can help your business. First of all, stop calling it social media! Using “social” to gen­erate new customers is a new way of doing business in today’s digital world. Most firm owners don’t understand that when you combine social media with cloud, the effects become multiplied. We’re talking Internet 3.0. Are you ready to get there? MORE ON RADICALISM: 10 Radical Steps into the Cloud | Six Competitive Advantages for The Radical CPA | Radical Tenet #1: Embrace the Cloud | Radical Customers Are On Their Way | The Market Is Moving […]

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10 Radical Steps into the Cloud

The bottom line is this: The specific technology you use doesn’t matter. By Jody Padar The Radical CPA Once you decide on what cloud software you want to use, here are the 10 steps you need in order to make the transition: Step 1: Adopt for your own practice. Choose an online software you’d like to try and input your financials. It’s the easiest move to make, and you’ll learn a lot during the process. You’re the most intimate with your own financials, so start there. MORE ON RADICALISM: Six Competitive Advantages for The Radical CPA | Radical Tenet #1: Embrace the Cloud | Radical Customers Are On Their Way | The Market Is Moving Toward the Radicals | 5 […]

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Six Competitive Advantages for The Radical CPA

There are tools for all sizes and needs. By Jody Padar The Radical CPA We’ve said the backups and the intangibles outweigh the little annoyances. But what specifically will you gain from moving to the cloud? MORE ON RADICALISM: Radical Tenet #1: Embrace the Cloud | Radical Customers Are On Their Way | The Market Is Moving Toward the Radicals | 5 Radical Transparencies; Are You Ready? | 4 Questions Radical Firms Must Face | Being Radical Is All About Your Customer | Being Radical Starts with Being the Change | Why Start Being Radical Now? | Going Radical: The 4 Tenets of a ‘New Firm’ | Why Should CPAs Be Radical? | The Roots of ‘Radical’ CPAs | The […]

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Radical Tenet #1: Embrace the Cloud

Your customers’ expectations have now changed. By Jody Padar The Radical CPA Let me clear this up now. The cloud is not an actual cloud. It’s your software in a computer room, miles away from your physical location. I’ve been to the cloud and it’s a funny and interesting place to visit. MORE ON RADICALISM: Radical Customers Are On Their Way | The Market Is Moving Toward the Radicals | 5 Radical Transparencies; Are You Ready? | 4 Questions Radical Firms Must Face | Being Radical Is All About Your Customer | Being Radical Starts with Being the Change | Why Start Being Radical Now? | Going Radical: The 4 Tenets of a ‘New Firm’ | Why Should CPAs Be […]

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Radical Customers Are On Their Way

Do you create content? You’ll need to learn. By Jody Padar The Radical CPA New customers want CPAs to use the latest technology and the next generation of business owners demands it. But what about the legacy customers who you think don’t care? The original owners may not care, true. But your legacy customers are going to have the same succession issues as your firm. Those customers are going to have to create a succession plan and if that plan is going to the next generation, that generation doesn’t have any experience with you as a CPA firm. And you better believe tech­nology is important to them; it’s in their DNA. MORE ON RADICALISM: The Market Is Moving Toward the […]

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The Market Is Moving Toward the Radicals

5 ways to be prepared. By Jody Padar The Radical CPA A CCH white paper, “Charting a Course for the Future: A Report on Firm Preparedness,” defines some of the trends that will have the most significant impact on accounting firms and their customers over the next five years. MORE ON RADICALISM: 5 Radical Transparencies; Are You Ready? | 4 Questions Radical Firms Must Face | Being Radical Is All About Your Customer | Being Radical Starts with Being the Change | Why Start Being Radical Now? | Going Radical: The 4 Tenets of a ‘New Firm’ | Why Should CPAs Be Radical? | The Roots of ‘Radical’ CPAs | The First 3 Questions I Should Have Asked Before Starting […]

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You’re Radically More Than You Realize

Are you guilty of random acts of consulting? By Jody Padar The Radical CPA To me, the most trusted business advisor is the small busi­ness advisor. That’s what my customers see. My firm serves small businesses from the ground up to $10 million. Yes, we look at their numbers, but practically speaking one gains a lot when you’re in their financial underwear drawer. Most of our conversations are around their questions. It’s a natural extension of the work we already do – financials, taxes, payroll, cash flow and forecasting. MORE ON RADICALISM: 5 Radical Transparencies; Are You Ready? | 4 Questions Radical Firms Must Face | Being Radical Is All About Your Customer | Being Radical Starts with Being the Change […]

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