Effective Communications in the Age of COVID

Misunderstandings and shortcuts in the workplace can create a hostile and stressful environment.

By Steven E. Sacks
The NEW Fundamentals

With more people using mobile devices for communication shortcuts, are we facing troublesome challenges in speaking in a recognizable language in the U.S.?

MORE: Why Proper Communication Is Critical | Syncing Up for the COVID Era | The New COVID-19 Workplace: Are You Prepared? | How to Create Effective Internal Communications | Profit Is Not a Mission | Confronting Leadership: Not Such a Bad Thing | New Opportunities for a ‘New Normal’ | Is Trust Elusive?
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While it may be convenient for some, for others it leaves them scratching their heads. I am not seeking to be a public scold. However, if you want your communication to be effective, then understand your audience, situation, and topic.

This is especially relevant with teams working virtually, and at a distance, in the Age of COVID.

3 Rules for Asking Great Tax-Return Questions

Preserve your sanity, amaze your clients.Question marks

By Frank Stitely

Asking clients great questions is central to Ruthlessly Efficient Workflow Management (R.E.W.).

More: There Are No Easy Answers  |  The 3 Biggest Tech Failures of Accounting Firms  |  Debunking the Demise of the CPA Firm  | How to Thrive as a 21st-Century Firm   |  7 Steps to Effective Project Management  | How Many Tax Preparers Do You Need?   |  WIP-ing Clients Into Shape

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Great client questions can save hundreds of hours of time during tax season and prevent projects from falling behind schedule. Here’s an example of questions done badly.


25 Things Customers Love

The best strategies from the best companies.

By Arnold Sanow

Arnold Sanow

In today’s fast-changing and competitive environment, excellent customer service is not only nice but essential for success.

In fact, the only way to differentiate yourself and to become less of a commodity in the marketplace is through outstanding customer service.

After studying more than 500 companies and organizations – as diverse as Lexus/Toyota, Bristol Meyers Squibb, Lockheed Martin, Homeland Security, Forever Broadcasting, The Medical College of Georgia, Aspen Institute, Marin County Realtors Association, and Choice Hotels – a few strategies emerge again and again.

Here are 25 of the best practices used by some of the world’s best companies to get new customers, keep them, and turn them in enthusiastic fans and referral sources: READ MORE →

Enhancing Client Financial Health through Collaborative Services

Clients benefit when CPAs and investment advisors work together.

By Martin E. Levine, ChFC, CPA, MBA
4Thought Financial Group, Inc.        

Martin Levine 4Thought

Even if the client isn’t always right, helping clients understand and make the best financial decisions is always the right course of action. 

CPAs understand the implications of financial decisions and strive to advise clients in ways that improve their financial well-being.  However, clients frequently have multiple – sometimes conflicting – financial goals, and use other financial professionals, including financial advisors, attorneys and business consultants, to achieve them.  READ MORE →

Will Obamacare Penalties Kill Your Small Business Clients?

drug in syringe on white background

Fines run $100 per day, per employee.

By Stephen L. Nelson, CPA
and Elizabeth C. Nelson, CPA

Small Business and the Affordable Care Act

By now, many of your small business clients understand they don’t have to provide employees with health insurance. The employer mandate starts when a firm employs 50 or more full-time-equivalent employees.

But here’s an awkward follow-up question: Do your small business clients understand that many of the ACA’s rules still apply to them and that they may still be vulnerable to the ACA’s 4980D excise tax penalty—which runs $100 per day per employee?

LEARN MORE: Small Businesses and the Affordable Care Act: What Every Tax Practitioner Needs to Know (55-page PDF digital download)

Can We Talk IRC Code Sections?

People sometimes hear references to the 4980D penalty and scoff, say you can’t believe everything you hear on talk radio or read at some blog. So let’s look at the actual Internal Revenue Code Section in question.

Here are the first few sentences of IRC Sec 4980D: READ MORE →

It’s Not Sales. It’s Your Duty

Ed Mendlowitz CPA The Practice Doctor Q and AHow to suggest additional services to clients and why you’re doing them a disservice if you don’t.

By Ed Mendlowitz
The CPA Trendlines Practice Doctor

QUESTION: I always feel awkward telling clients they need additional services that I should perform for them. Can you tell something that could “rev” me up for this?

MORE PRACTICE DOCTOR Q&A: Yes, You Should Send Rejection Letters | When to Hire an Admin Assistant | 7 Ways to Lose a Client’s Trust | How Much Should You Pay To Buy, Sell or Merge an Accounting Practice? | Why the Average Fee Doesn’t Matter | No More Printouts at CPE Programs? | 6 Ways to Take a Client Beyond Tax Prep

ANSWER: Actually, by suggesting additional services you are doing the client a favor and a good deed. Also, you are in business and the easiest way to generate additional revenues is to cross-sell services to present clients.


7 Ways to Lose a Client’s Trust

Ed Mendlowitz CPA The Practice Doctor Q and AAre you about to do any of these? Is it worth it?

By Ed Mendlowitz
The CPA Trendlines Practice Doctor

QUESTION: I believe I have a very high degree of client trust. But somehow I feel it is not 100 percent. Any comments?

ANSWER: This person has a common problem. The trust is very high – probably higher than any other profession – but not complete. It is rare for trust to be 100 percent. But here are seven ways to lose a client’s trust: